KI Business Development Manager (IHK)

Discover the potential of artificial intelligence (AI) for your company. The "AI Business Development Manager" certificate course enables you to take advantage of the opportunities offered by digitalization and successfully introduce data-driven business strategies.

Studies show that AI is a decisive success factor for German companies and at the same time reveal that the demand for specialists in this field is high. With our course, you will become an expert and central point of contact in the company when it comes to projects in the areas of machine learning, deep learning and artificial intelligence. After completing the course, you will be able to initiate and implement demand-oriented, AI-based optimization and innovation projects.

Our focus is on practice-oriented teaching of specialist knowledge and methodological skills. You will learn how to use data in a targeted manner to increase added value and optimize processes and generate innovations with the use of AI.

The course offers an optimal learning environment in an online format with regular exchange and networking. You will work on your own project, discuss issues with lecturers and participants and consolidate what you have learned through group work.

Goal

The aim is to make you an expert in data-driven business strategies and AI technologies. Upon successful completion, you will receive an IHK certificate confirming your competence.

Contents

Module 1: Artificial intelligence as a future technology

Classification of the terms artificial intelligence, big data, machine learning, deep learning

History, current AI research and outlook

Industry overview with various practical examples

Designing innovation processes in companies

Achieving technology acceptance in your own company

Module 2: Systematic development and design of services and business models with AI

Fundamentals of business model innovation

Approaches to determining customer needs as the basis for business model innovation

Systematization of new business models in your own company

Process modeling

Project management

Make or buy decisions

Module 3: Analysis and potential of data

Basics of data structuring

Development of a data strategy

Evaluation of data quality

Differentiation between machine learning and deep learning

Basics of data evaluation

Data protection and ethical issues

Module 4: AI technologies

Introduction and classification of common AI programming languages and AI frameworks

Use cases for language processing in the control of business processes

Overview of pre-processing methods (e.g. neural networks for natural language processing)

Introduction to AI platforms with practical application exercises

Target group

This course is aimed at executives and managers with decision-making authority, such as

Innovation Officers

Business development managers

Entrepreneurs and the self-employed

Digital transformation officers

Project managers

Employees with an interest in the broad field of artificial intelligence who want to deepen and expand their knowledge

Previous knowledge of programming, software development and machine learning is not required.

Certificate

If you attend the course regularly (at least 80%) and pass the internal final test, you will receive an IHK certificate. If you do not wish to take the test, you will receive a VFB certificate of attendance.

Funding

30% or 70% subsidy possible through EU funding

For participants who live or work in Baden-Württemberg
Course fee with 30% subsidy: € 1,680.00
Course fee with 70% subsidy: € 720.00 (for people over 55 or without a vocational school qualification)
You can find more detailed information at: www.esf-bw.de